The first set of Living Labs for the EXCEL4MED project were recently held in Malta. The first Living Lab session involved engaging with stakeholders in discussions aimed at evaluating and promoting green technologies that can strengthen the Mediterranean agri-food supply chain. This session allowed for a frui􀆞ul exchange of ideas between stakeholders, with the aim of enhancing sustainability and promoting innovation in the food industry. Moreover, one of the primary research techniques employed in the living labs was the Q-methodology, a research technique that combines qualitative and quantitative data collection and analysis. Q-methodology allows to iden􀆟fy and measure the subjective perspectives and atitudes of different stakeholders and users towards a particular product or service, which can then inform the design and development process.